IDX (Conversation AI) Market Analysis
Your Conversational AI Partner for Smarter Real Estate
About
Overview The IDX Real Estate Market Analysis Conversational AI Agent helps clients understand their home’s market position with a Comparative Market Analysis (CMA). Powered by Natalia, this assistant gathers the property address, explains CMA if asked, and delivers the report via text or email
Key features
- Voice call handling
- Lead qualification
- Meeting scheduling
- Call transcription
- AI responses
GHL agencies automating inbound phone support.
Overview
The IDX Real Estate Market Analysis Conversational AI Agent helps clients understand their home’s market position with a Comparative Market Analysis (CMA). Powered by Natalia, this assistant gathers the property address, explains CMA if asked, and delivers the report via text or email.
Who Is It For?
Realtors and brokerages offering market analysis to sellers and buyers.
Teams needing a professional, consistent way to provide CMAs.
Businesses that want to automate CMA delivery without manual prep.
Key Wins
Educated Clients: Instantly explain what a CMA is.
CMA Reports On Demand: Automate delivery based on property address.
Capture & Qualify Leads: Collect contact info before sending results.
Professional Consistency: Clients always get the same clear experience.
Architecture – How It Works
The CMA Workflow runs automatically:
Natalia asks for the property address.
Confirms and clarifies the address if needed.
Collects the lead’s name and delivery preference.
If asked “What is a CMA?” Natalia provides a quick explanation.
Sends the CMA report by SMS or email.
Core Actions:
Address (for CMA lookup)
Name
Delivery preference (text/email)
How to Set Up
Link your IDX Broker account.
Assign your chat channel.
Natalia is ready to deliver CMAs.
FAQs
Q: What is a CMA?
A: A Comparative Market Analysis is a report showing active, sold, and pending listings comparable to the subject property.
Q: How accurate are the CMAs?
A: They use data from HomeValuation.ai and IDX Broker.
Q: Do I need IDX Broker for this to work?
A: For testing purposes, this Conversational AI agent includes an IDX Broker demo account token preloaded as a custom value. Please note: the demo environment is limited to Miami, Florida, and results will only display properties from that area.
If you would like to use different data, you will need:
Option A: Sign up for a new IDX Broker account → https://signup.idxbroker.com/d/realtycandy
Option B: If you already have an active IDX Broker account, sign up on IDXAddons to get your token and connect this Conversational AI to your own data → https://idxaddons.com/sign-up
Conversational Agent
Natalia – Your CMA Assistant
Natalia provides instant CMAs, explains market trends, and helps clients make data-driven decisions.
Actions & Assets
Address capture & confirmation
CMA explanation (FAQ)
Name collection
Delivery preference (text/email)
Workflow trigger for CMA